Atrenta Probes SpyGlass® Value At DAC - Customers, Partners And Investors To Comment On SpyGlass Impact

Atrenta announced today the addition of an interview program at DAC 2012. At the Atrenta Booth (2230) customers, partners and investors such as Jim Hogan will comment on how Atrenta's SpyGlass® RTL analysis platform helps their business.

Atrenta Inc., a leading provider of SoC Realization solutions for the semiconductor and electronic systems industries, announced today the addition of an interview program at the 49th Design Automation Conference (DAC) to be held June 3-7, 2012 at San Francisco's Moscone Center. Customers, partners and investors will comment on how Atrenta's SpyGlass® RTL analysis platform helps their business.

The interviews will be conducted at Atrenta's booth (#2230) on the show floor of DAC between Monday, June 4 and Wednesday, June 6. The following individuals are currently scheduled to speak: Jack Browne (Sonics), Jim Hogan (private investor), Charlie Janac (Arteris), Dan Nenni (SemiWiki), Frederic Rivoallon (Xilinx) and Halim Theny (Vivante). More speakers may be added, so check the latest schedule at the Atrenta booth during DAC.

Atrenta will also be unveiling a new brand identity for the company during the show. "Over the years, Atrenta has built a very strong franchise for RTL analysis with its SpyGlass product family," said Mike Gianfagna, vice president of marketing at Atrenta. "That recognition and product loyalty simply cannot be bought, it must be earned. We are featuring the SpyGlass brand as part of Atrenta's new identity."

Response to Atrenta's demo sessions has been very strong, with over 60 percent of all available demo slots pre-booked. For more information on Atrenta's DAC activities or to book a demo session, visit http://www.atrenta.com/DAC2012/.

About Atrenta

Atrenta is a leading provider of SoC Realization solutions for the semiconductor and electronic systems industries. As one of the largest private electronic design automation companies, Atrenta provides a comprehensive SoC Realization solution that delivers higher quality semiconductor IP, predictable design coherence, automated chip assembly and improved implementation readiness. Its SpyGlass® and GenSys® products and GuideWare reference methodologies open the way for broader deployment of system on chip (SoC) devices in the marketplace, improving time to market, reducing implementation costs and lowering risk. With nearly 200 customers, including the top 10 semiconductor companies, Atrenta enables the most complex SoC designs in the world. Atrenta, the SoC Realization Company. www.atrenta.com.

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© 2012 Atrenta Inc. All rights reserved. Atrenta, the Atrenta logo, SpyGlass and GenSys are registered trademarks of Atrenta Inc. All others are the property of their respective holders.

For more information, contact:

Atrenta:
Charu Puri
Tel: +1-408-453-3333
Email: cpuri@atrenta.com

PR Agency:
Lee PR
Liz Massingill
Tel: +1-650-363-0142
Email: liz@leepr.com