MMA SM2 Innovation Summit

New York, New York, August 24, 2015 (Newswire.com) - Mobile presents the most significant business transformation we will see in our lifetimes, but while the opportunity is extraordinary, achieving the perfect synergy of Innovation, Measurement & Transformation is complicated. The MMA SM2 Innovation Summit is designed to unpack and illuminate, including a focus on:
 

• Roadmap on how to leverage the changing DNA of how brands can connect more closely with their consumers
   
• Present technologies that are pushing the innovation boundaries of mobile's full potential
   
• Show how mobile delivers irrefutable metrics against a brand's key objectives from awareness to purchase intent to sales conversion
   
• Allow you to experience the "Internet of Things" first hand to spark inspiration into what might be possible
   
• Provide actionable insights into the mobile toolkit with guidance around use of location, video, native, programmatic, apps and much more

Featured speakers:
 

• Daniel Bonner- Chief Creative Officer, Razorfish Global
• Kristen D’Arcy - Vice President Global Digital, Coty Inc
• Simon Fleming-Wood - Chief Marketing Officer, Pandora
• Chris Glode - General Manager, MapMyFitness/VP, Connected Devices, Under Armour
• Hans Helbig - Global Head of Digital Marketing, Reckitt Benckiser
• Tom Kelley - General Manager, IDEO
• Dennis Maloney - VP, Multimedia Marketing, Domino’s
• Stephanie Messiter - Director of Performance Marketing, HotelTonight
• John Osborn - President & CEO, BBDO New York
• Eric Salama - Chairman & CEO, Kantar

With such exceptional marketing talent joining the speaker line-up each week, the event is set to provide you the inspiration and vision required to be successful with mobile.

Receive 15% off tickets with code ‘BLOGS15_15’

Register early to secure seats & save!