EIN Presswire vs. PressRelease.com: Which Fits Your Press Release?

Last updated: October 20, 2026

EIN Presswire and PressRelease.com both help you get a press release published online, but they're built around different ideas. EIN Presswire sells packages of press release credits. Each release goes out across its own network and partner channels, matched by relevance to the country and industry targets you pick. PressRelease.com lets you choose the exact outlet, from Big News Network at $99 to Reuters at $995, and guarantees publication of your press release on that outlet.

This page compares the two on price, outlet choice, turnaround and reporting. EIN Presswire's figures come from its own website, so you can decide which service suits your announcement.

Compare at a glance

Feature	EIN Presswire	PressRelease.com
Pricing model	Prepaid packages of press release credits, usable within 365 days of purchase	Pay per outlet, per press release. No subscription, no minimum.
Starting price	$149 for one press release (Basic). Pro+ is $499 for 5 releases, plus 1 free under a limited-time offer. Corporate is $999 for 15 ($66.60 each).	From $99 per outlet (Big News Network, Digital Journal, Health Technology Net), up to $995 for Reuters
Outlet choice	You pick country targets (1 on Basic, 2 on Pro+ and Corporate) and industry targets (1 or 5). EIN lists AP News, the USA TODAY Network, U.S. TV and radio sites and news aggregators for all packages, several of them "based on relevance."	You pick the outlet from 16, including USA Today, Major Network News, Business Insider, Yahoo Finance, Reuters and Apple News
Guaranteed publication	EIN says it guarantees publication on the networks it controls and distribution through gateway services such as Google News and AP News. It doesn't guarantee that media will use the release.	Guaranteed publication of your press release on the outlet you choose. If the outlet doesn't accept it, we help you meet its standards or credit the purchase toward another outlet.
Turnaround	New customers have a one-time account check of up to 2 business days. After that, review takes about 2 hours during business hours. Same-day distribution for verified accounts; scheduling available.	Typically published in 60 minutes or less on every outlet
Proof / reporting	Distribution report on the My Press Releases page, emailed about 2–4 hours after distribution	Guaranteed publication on every outlet you choose, with analytics and traffic reports included as standard
Bundles	Volume packs of 1, 5 (+1) or 15 releases. Higher tiers allow more words (700 / 1,000 / 2,500) and images (1 / 3 / 5).	Choose a single outlet or build your own bundle around your goals.
Insights & Analytics	Distribution report only; no AI citation or sentiment analytics listed on EIN's pricing page	Analytics and traffic reports included as standard with every press release. Advanced AI Insights & Analytics report ($100 add-on): 24-hour snapshot of potential reach, media pickups and engagement rate, letter-graded content insights including an LLM Citation Score, and prioritized recommendations; downloadable PDF
Content writing	Not listed on EIN's pricing page	Professional press release writing: $385
Journalist outreach	Not listed on EIN's pricing page	Targeted pitch campaign with journalist outreach: $2,500
Media targeting list	Country and industry targets chosen within each package	Media targeting list add-on: $180
Words, images and multimedia	Word limits by package: 700 / 1,000 / 2,500. Images: 1 / 3 / 5.	Flat fee per outlet, with unlimited words, images and multimedia
Editorial and customer support	See EIN Presswire website	24/7 editorial team and a dedicated customer service team
Parent company and expansion	See EIN Presswire website	A brand of ACCESS Newswire, one of the top 3 newswires in North America: added support, geographic and bundle expansion, and access to a media database, pitching, and media and social monitoring

Prices checked on October 20, 2026. EIN Presswire figures come from EIN Presswire's own website; PressRelease.com prices are from our live pricing grid. Prices and offers change, so check each provider's site before you buy.

When to choose EIN Presswire

You'll issue many press releases this year. Corporate works out to $66.60 per release, and Pro+ to $99.80 (or $83.17 with the current free release).
You want wide channel coverage in one purchase. EIN lists AP News, the USA TODAY Network, Google News, Bloomberg Terminals and its own EIN Newsdesk publications in every package.
You'd rather target by country and industry than pick named publications.
Your releases run long. Word limits go up to 2,500 on Corporate, with up to five embedded images.

When to choose PressRelease.com

You know which outlet your audience reads. Buy it on its own: USA Today ($159), Major Network News ($299), Business Insider ($159) or Yahoo Finance ($229). You can also add Reuters, BioSpace or UniversityWire.
You want a named outlet guaranteed. Publication of your press release on the outlet you choose is guaranteed. If an outlet doesn't accept your press release as submitted, we work with you directly and give specific suggestions to meet that outlet's standards. Or, if you prefer, we credit your purchase toward another outlet.
Your news is time-sensitive. Press releases typically publish in 60 minutes or less, on every outlet.
You're sending one release, or a few. You pay per outlet with no prepaid credits to use up. Choose a single outlet or build your own bundle around your goals.
Your press release runs long or uses rich media. One flat fee per outlet covers unlimited words, images and multimedia. EIN's packages cap word counts at 700, 1,000 or 2,500 and images at 1, 3 or 5, depending on the tier.
You want support around the clock. A 24/7 editorial team and a dedicated customer service team back every order.
You want it simple. Pick an outlet, submit your press release, and it's typically published in 60 minutes or less.
You want reporting included. Every press release comes with analytics and traffic reports as standard. The advanced AI Insights & Analytics report is an optional $100 add-on.

Backed by ACCESS Newswire

PressRelease.com is a brand of ACCESS Newswire, one of the top 3 newswires in North America. That gives you:

Added support: a 24/7 editorial team and a dedicated customer service team.
Room to grow: expand distribution geographically and with bundles.
More tools: access to other ACCESS Newswire offerings, such as a media database, pitching, and media and social monitoring.

EIN Presswire and AP News

EIN Presswire has no AP-only product. AP News comes only inside its packages: $149 for 1 press release, $499 for 5 and $999 for 15. Its pricing page says: "All press release packages include AP News, Nexstar Media Group and the USA TODAY Network."
EIN's FAQ also says: "AP News does not accept non-English language press releases."
PressRelease.com lets you buy a single outlet, such as USA Today or Business Insider, without buying a package.

Add the advanced AI Insights & Analytics report ($100)

Every press release already includes analytics and traffic reports as standard. For deeper insight into how your press release performed and how to make the next one stronger, add the advanced AI Insights & Analytics report for $100.

24-hour performance snapshot: Potential Reach, Media Pickups (split into news & media, online publications and financial sites) and Engagement Rate.
Letter-graded content insights, each with an explanation: Content Quality, Brand Sentiment, SEO Optimization, Readability, Engagement Potential, Newsworthy Score, Message Clarity and LLM Citation Score (how likely AI tools are to cite your press release).
Prioritized Content Recommendations, tagged high or medium impact, with specific action steps.
Downloadable as a PDF to share with your team or clients.

Results vary by press release and outlet. The report measures performance; it doesn't guarantee any level of reach, pickups or engagement.

What the free or entry-level option actually includes

Free release: EIN says it "will appear only on the EIN Presswire distribution channel of your choice. For additional distribution please upgrade to a professional account."
Paid releases: they are "targeted to EIN Newsdesk publications but are also released to our partner sites as full page reprints," and are "presented to readers based on relevance."
EIN's own network: its FAQ says its Affinity Group sites "are owned by Newsmatics and are exclusive to EIN Presswire."
Guarantee: EIN guarantees publication "on the distribution networks that we control," with Google News and AP News described as gateways "for republishing."
Yahoo Finance: EIN's FAQ says that to get into Yahoo Finance "you need to use PR Newswire, GlobeNewswire, or Business Wire." PressRelease.com sells Yahoo Finance directly for $229.

PressRelease.com guarantees publication of your press release on the outlet you choose, typically within 60 minutes or less, and every outlet comes with analytics and traffic reports.

Pricing example: one announcement, two ways

Say you're announcing a product launch and want national credibility plus investor visibility.

EIN Presswire Basic: $149. One press release across EIN's network and partner channels, with 1 country and 1 industry target.
PressRelease.com, single outlet: $159. Guaranteed publication on USA Today or Business Insider.
PressRelease.com, your own bundle: $388. USA Today ($159) plus Yahoo Finance ($229).
Five press releases over a year: EIN Pro+ costs $499 (5 releases, plus 1 free under the current offer). Five Digital Journal press releases on PressRelease.com cost $495, and five USA Today press releases cost $795.

The trade-off is simple. If volume and channel breadth matter most, EIN Presswire's packs cost less per release. If a specific outlet matters most, PressRelease.com lets you buy that outlet directly.

Frequently asked questions

How much does EIN Presswire cost?

EIN Presswire's pricing page (checked October 20, 2026) lists $149 for one press release, $499 for five (plus one free under a limited-time offer) and $999 for fifteen. Credits can be used for 365 days. PressRelease.com prices each outlet individually, from $99 to $995.

What's the main difference between EIN Presswire and PressRelease.com?

EIN Presswire distributes each release across its network and partner channels, based on the country and industry targets you choose. PressRelease.com lets you choose the specific outlet, such as USA Today, Major Network News, Business Insider or Yahoo Finance, and guarantees publication of your press release there.

Is publication guaranteed?

PressRelease.com guarantees publication of your press release on the outlet you buy. EIN Presswire says it guarantees publication on the networks it controls and distribution through gateway services such as Google News and AP News. Neither service can promise that journalists will write a story about your news.

How fast will my press release be published?

On PressRelease.com, press releases are typically published in 60 minutes or less on every outlet. EIN Presswire says new accounts go through a one-time check of up to two business days. After that, review generally takes about two hours during business hours.

What happens if my press release is rejected?

If an outlet doesn't accept your press release as submitted, we work with you directly and give specific suggestions to meet that outlet's standards. Or, if you prefer, we credit your purchase toward another outlet. EIN Presswire's FAQ says refunds are available within 60 days of purchase if less than 25% of the credits were used, prorated for the remaining credits.

Can I publish on more than one outlet?

Yes. Choose a single outlet or build your own bundle around your goals. For example, pair USA Today with Yahoo Finance, or add Business Insider and Major Network News. See every outlet and price on the PressRelease.com pricing page.

Can I buy AP News on its own through EIN Presswire?

No. EIN Presswire has no AP-only product. AP News comes only inside its packages ($149 for 1, $499 for 5, $999 for 15), and its FAQ says AP News does not accept non-English language press releases. PressRelease.com lets you buy a single outlet.

Is there a word or image limit?

No. PressRelease.com charges a flat fee per outlet, with unlimited words, images and multimedia. EIN Presswire's pricing page lists word limits of 700, 1,000 or 2,500 and 1, 3 or 5 images, depending on the package.

Who is behind PressRelease.com?

PressRelease.com is a brand of ACCESS Newswire, one of the top 3 newswires in North America. That brings added support, the ability to expand distribution geographically and with bundles, and access to other ACCESS Newswire offerings such as a media database, pitching, and media and social monitoring.

Pick your outlet and publish today

See all 16 outlets and their prices, starting at $99, on our pricing page, or go straight to USA Today, Major Network News, Business Insider or Yahoo Finance. Guaranteed publication, typically live in 60 minutes or less.