Small and Midsize Businesses Are Improving Search Performance, Optimization With Low-Cost Press Release Distribution

SARASOTA, Fla., April 6, 2021 (Newswire.com) - As businesses were forced to either close or limit their operational capacity throughout the last year, more people turned to e-commerce and shopping online to satisfy their typical consumer habits. The boom in online sales has created new opportunities for online retailers across the board, and business leaders must market their business effectively to stay ahead of the competition. PressRelease.com helps businesses distribute business news, announcements, events, partnerships — and more — all on many of the most popular business news networks today, including Yahoo! Finance, Google News, and Associated Press.

"There's a lot of business online to capitalize on; people are still spending more time at home than they normally would," according to Erik Rohrmann, COO at PressRelease.com. "Press release distribution is an affordable solution for businesses on a budget. Sometimes just letting people know you're out there is the best way to get people to get interested and engaged in what you have to offer."

More and more companies have adapted their business models to work within COVID restrictions, and most e-commerce efforts will rely on a company's ability to market itself effectively and position itself at the top of a Google search. This means businesses must rely on digital communications: press release distribution, social media, email marketing, and more — to be seen by Google as an authority in the space.

Low-cost distribution has been shown to positively impact a company's search engine optimization efforts over time. Answering commonly asked questions and using popular keywords in a press release can be an effective way to rank in search.

PressRelease.com connects customers with media professionals, as well as local, state, and national audiences, through simple and affordable wire distribution. Clients can get their content published to prominent business networks including MarketWatch, Bloomberg, Yahoo! Finance, Morningstar, CBS, ABC, FOX, and NBC.

PressRelease.com helps CEOs and business leaders improve their targeting and reach via simple and effective press release distribution services. To learn more about how to create newfound value through press release content, visit PressRelease.com.

Source: PressRelease.com