Launch of new online networking tool for entrepreneurs allows for collaboration and connection

Sprouter is a Toronto based startup company that today launched an online community for entrepreneurs and small business.

Toronto, ON - There is now an easy, effective way for entrepreneurs to connect in real-time online, as Sprouter today launched its online collaboration tool for entrepreneurs. Sprouter is an online community that allows small business owners and entrepreneurs to share links, ask questions, and share expertise with their peers.

Sprouter asks entrepreneurs the question "What are you working on?" Answering this question encourages other members of the Sprouter community to offer tips, support, resources or other relevant members to connect with, all in 140 characters or less. Any member of the site can reply or give a reaction to a comment, or direct message for private information.

"The power of social networking by individuals has been made more than evident, and Sprouter is striving to create that same sense of community and sharing for entrepreneurs," said Sarah Prevette, Sprouter's founder and CEO. "Entrepreneurs face struggles on a daily basis - from how to get funding to the best business tools to use. Sprouter can provide the forum for real-time networking and collaboration so everyone can benefit from mistakes and successes."

Sprouter members can create a topic around a concept, company, association, or event. This allows conversations around a specific topic to be streamlined, and facilitates discussion around events or subjects in real-time. Members of the Sprouter community can also use the search function to find entrepreneurs in their area or industry, or find others who are discussing a topic of interest (like "funding").

Typical social networks allow you to connect with people you already know - whether your friends, family, or former coworkers. The idea behind Sprouter is that it's the people you haven't connected with yet but who share common goals and interests who can be the most valuable resources. By visiting http://www.sprouter.com entrepreneurs can join the community, create a profile, and start connecting with other entrepreneurs globally - the community currently has members from all over the world, including India, Australia, Europe, and North America.

"Entrepreneurs can harness Sprouter to expand their pre-existing networks," Prevette says. "When you're an entrepreneur you don't want to go to your family or friends for help - you want to talk to your peers who are experiencing the same things you are, and who can help you."

Sprouter launched its private beta version in August 2009. The company not only connects entrepreneurs on-line but also hosts monthly events called Sprout Up to bring local entrepreneurs together for in-person networking. Sprouter has also been involved in a number of charitable Twitter-based fund-raising events, including the global Twestival initiative in February.

About Sprouter: Sprouter facilitates networking and collaboration between entrepreneurs globally. Providing a platform for users to connect with other innovators, entrepreneurs can expand their networks as well as discover and join events in their local areas, start discussions and follow topics of relevance to their business.

For interviews or more information contact Sprouter's Community Manager, Erin Bury, at 416-599-6565 or [email protected].

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About Sprouter

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Sprouter
268 Adelaide Street West
Toronto, Ontario
M5H1X6