Parichay's New Single 'She's a Playa' Released Worldwide

Online, June 23, 2012 (Newswire.com) - Parichay's newest single 'She's a Playa' has released worldwide and is the first single from his forthcoming album 'Surprise Surprise', produced by Parichay and released by his own record label N-tro Records. The song brings to life his signature sound with a mix of Hindi and English vocals.

'This song was inspired by a true story, that of a friend's relationship with his girl. The idea behind the song emerged from that and everything fell into place. As an artist, it's been one of the best songs I've produced and sung', said Parichay.

Still basking in the success of his recent Bollywood hit 'Chandni, O Meri Chandni', from the film Char Din Ki Chandni, Parichay is currently working on other Bollywood projects for the latter part of the year. Back in the studio after a few months of touring the globe, he has several mainstream projects and collaborations in the pipeline as well. With his recent success in Bollywood, 2012 will continue to a big year for Parichay.

The single 'She's a Playa' is now available for download on iTunes Worldwide.

iTunes link: http://tinyurl.com/7tnjcc8
YouTube Video link: http://www.youtube.com/watch?v=ce1TsChzvro
Artwork download link: http://tinyurl.com/7hq2w3n

About Parichay
Parichay is a Toronto based, world-renowned singer, songwriter and producer. With over twelve years of contributing to the Urban Bollywood scene in Canada, Parichay continues to constantly reinvent himself and create music that appeals to people across the globe. His unique sound combines Hindi Pop music with mainstream Hip Hop, Reggae, RnB, House and Dancehall. He has had two immensely successful albums 'No Boundaries' and 'All New Everything' with chart topping songs that have appealed to his fans around the world.
For more information on Parichay visit www.parichayonline.com

About N-tro Media:
N-tro Media is a subsidiary of N-tro Entertainment, a full service agency providing strategic and creative PR solutions for upcoming and established South Asian musicians and artists across all genres of music. N-tro Media's mandate is to help artists stay in the 'public eye' and maximize their exposure across print, radio, TV and digital media.

For more information please contact [email protected].