SimpleRetail by Applexus Technologies Listed in the Gartner Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications

With the features like touchless shopping, curbside delivery, and deliver-to-home, SimpleRetail drives the future by helping retailers deliver superior shopping experiences while building efficiencies across these multiple channels. SimpleRetail is uniquely positioned to address evolving challenges as businesses integrate brick-and-mortar stores with their digital retail stores and e-commerce.

SimpleRetail by Applexus Technologies is named as a Representative Vendor in the January 2021 Gartner Market Guide for Retail Unified Price, Promotion, and Markdown Optimization Applications. The new guide explains the importance as to "why AI-driven, unified price optimization solutions are required to strategically price for unified retail commerce as well as to help retail CIOs identify providers in this market." 

An AI-powered digital store and consumer experience platform, SimpleRetail is driving the future of retail through helping retailers deliver superior shopping experiences while building efficiencies across multiple channels. SimpleRetail is uniquely positioned to address evolving retail challenges as businesses integrate brick-and-mortar stores with their digital retail stores and e-commerce.

"We at Applexus developed SimpleRetail as a unified retail platform that would bridge the gap between brick-and-mortar stores and digital retail for our clients in the consumer goods, fashion, and retail segments," said Chris Couch, Vice President and General Manager, Applexus Technologies. "The COVID-19 pandemic underlined the need for such a technology solution to give customers the sense of security they seek without compromising on the joy that a shopping experience can spark."

SimpleRetail is available for online purchase on SAP® Store, the digital marketplace for SAP partner offerings and it delivers:


•    Seamless, omnichannel consumer experience
•    AI-enabled supply chain efficiencies
•    Improved revenue and profitability
•    Quick deployment and easy implementation
•    Modular approach to gain competitive edge
•    Data & insights to improve operational efficiency and drive sales

For more information about SimpleRetail, visit https://www.mysimpleretail.com or watch our latest explainer video

Gartner Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications, Robert Hetu, 6 January 2021

Gartner does not endorse any vendor, product, or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for particular purpose.

About Applexus
Applexus is an SAP Gold Partner and a global technology leader in business consulting and SAP services. Our vision of enabling innovation in business through technology, coupled with our core values of customer first, innovation and leading with principles propels us to develop products tailor-made to our customer's needs and capable of achieving and/or surpassing their expectations. Headquartered in Seattle, Washington, Applexus operates out of centers in USA, Canada, the United Kingdom, the Middle East, and India. Please visit https://www.applexus.com/ for more information. 

Source: Applexus Technologies

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Categories: Retail Technology

Tags: Digital Store, eCommerce, Gartner, Omnichannel, Retail


About Applexus Technologies

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Applexus Technologies is an SAP Gold Partner and a global technology leader in consulting and SAP services, helping businesses to transform at the promise of an intelligent enterprise through their services and IP assets.

Applexus Technologies
33507 9th Avenue South
Federal Way, WA 98003
United States