Soundview Executive Book Summaries to Host Interactive Webinar with Ron Adner

Online, April 3, 2012 (Newswire.com) - Many companies have an innovator's blind spot. No matter your situation, your success depends not just on your own efforts but also on the ability, willingness, and likelihood that the partners that make up your innovation ecosystem succeed as well.

In this Soundview Live webinar, Avoiding the Innovation Blind Spot, Ron Adner offers a new perspective- a wide lens- with which to assess your strategy. It introduces a new set of tools and frameworks that will expose your hidden sources of dependence. It will help you make better choices, take more effective actions, and multiply your odds of success. Learn more at http://www.summary.com/track/_/Avoiding-the-Innovation-Blind-Spot.

Ron Adner is Associate Professor of Business Administration at the Tuck School of Business at Dartmouth College. Prior to joining Tuck, he was the Akzo-Nobel Fellow of Strategic Management and Associate Professor of Strategy and Management at INSEAD, where he served on the faculty for ten years.

Adner's research and teaching focus on innovation, strategy, and entrepreneurship. His work introduces a new perspective on the relationship between firms, customers, and the broader 'innovation ecosystems' in which they interact to create value.

Adner holds a Ph.D. in Management and an M.A. in Applied Economics from the Wharton School at the University of Pennsylvania, as well as master's and bachelor's degrees in Mechanical Engineering from the Cooper Union for the Advancement of Science and Art.

Attendees will learn:
• The key concepts that make innovating in ecosystems different.
• To recognize the dual blind spots of co-innovation risk and adoption chain risk.
• Why a wide-lens perspective fundamentally changes how we decide where to compete, how to compete, and when to compete.
• How the wide-lens toolbox can be credibly deployed to avoid needless failures and multiply your odds of success.

How does a Soundview Live event work?
A Soundview Live event is an interactive conversation, where business experts are engaged in dialogue with Soundview's editors and listeners around their subject of expertise. Questions are encouraged and listeners are guaranteed to come away with clear business principles they can apply to their own company and career.