The Pitching Bible, the New Book by Paul Boross, Has Been Released Today by Publisher CGW Publishing.
Online, February 10, 2011 (Newswire.com) - Boross has been delivering the lecture all over the world, including media festivals such as MIP TV in Cannes, the Swedish Television Awards in Stockholm and SETA in Cape Town.
The Pitch Doctor is also working with Sky TV on The School of Hard Knocks, where is helping a group of young people to develop their business pitching skills.
With television programs such as Dragon's Den, American Inventor and The Apprentice increasing in popularity, The Pitching Bible has hit the shelves at just the right time to help anyone who has to pitch for business to be more successful.
Just recently on The Apprentice, one of the contestants was fired because she just couldn't pitch, despite her claims that she was an excellent pitcher. In front of the client, she just fell apart. This is a problem that many businesses face every day. They have the best products and the best service, but they lose to their competitors because their pitches just aren't up to scratch.
Boross says, "It's an unfortunate fact that corporate history books are full of examples of companies that failed despite having perfectly good ideas and products. As companies begin to recover from the recession of recent years, they need to have a competitive advantage. That isn't going to be found in new products or new people, it's to be found in developing the best pitch, and in The Pitching Bible, I show you how."
The Pitching Bible is published by CGW Publishing and available from all good book stores at £14.99
ISBN 97-0-9565358-2-5
Review copies of The Pitching Bible are available to journalists and editors.
Visit www.cgwpublishing.com for more information about the publisher and thepitchdoctor.tv for more information about the author.
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Tags: CGW Publishing, Paul Boross, The Pitch Doctor